Comments on: Introduction to Internet Marketing: Search Engine Optimization, Adword Marketing, Email Promotion, and Affiliate Programs http://www.misterchee.com/introduction-to-internet-marketing-search-engine-optimization-adword-marketing-email-promotion-and-affiliate-programs/ Books, eBooks, eCourses, Tools and Resources for Internet Business Fri, 12 Mar 2010 15:44:01 -0500 http://wordpress.org/?v=2.8.6 hourly 1 By: Avi Ofrane http://www.misterchee.com/introduction-to-internet-marketing-search-engine-optimization-adword-marketing-email-promotion-and-affiliate-programs/comment-page-1/#comment-449 Avi Ofrane Sun, 08 Nov 2009 18:59:14 +0000 http://www.misterchee.com/introduction-to-internet-marketing-search-engine-optimization-adword-marketing-email-promotion-and-affiliate-programs/#comment-449 Good intro. This book helped me to understand what my Internet marketing options are and how to start promoting. Rating: 4 / 5 Good intro. This book helped me to understand what my Internet marketing options are and how to start promoting.
Rating: 4 / 5

]]> By: KEVIN M DUGGAN http://www.misterchee.com/introduction-to-internet-marketing-search-engine-optimization-adword-marketing-email-promotion-and-affiliate-programs/comment-page-1/#comment-448 KEVIN M DUGGAN Sun, 08 Nov 2009 18:35:47 +0000 http://www.misterchee.com/introduction-to-internet-marketing-search-engine-optimization-adword-marketing-email-promotion-and-affiliate-programs/#comment-448 The money spent on this <br />book might be filed under <br />charitable contribution. <br /> <br />A dictionary format was not what I was <br />looking for, a bit too sterile, <br />it might be great for others. Rating: 2 / 5 The money spent on this

book might be filed under

charitable contribution.

A dictionary format was not what I was

looking for, a bit too sterile,

it might be great for others.
Rating: 2 / 5

]]> By: E. Fields http://www.misterchee.com/introduction-to-internet-marketing-search-engine-optimization-adword-marketing-email-promotion-and-affiliate-programs/comment-page-1/#comment-447 E. Fields Sun, 08 Nov 2009 16:09:21 +0000 http://www.misterchee.com/introduction-to-internet-marketing-search-engine-optimization-adword-marketing-email-promotion-and-affiliate-programs/#comment-447 It is basically a dictionary. It would be helpful for someone with no understanding of internet marketing, but really leaves you nowhere to go! Rating: 3 / 5 It is basically a dictionary. It would be helpful for someone with no understanding of internet marketing, but really leaves you nowhere to go!
Rating: 3 / 5

]]> By: NRetail http://www.misterchee.com/introduction-to-internet-marketing-search-engine-optimization-adword-marketing-email-promotion-and-affiliate-programs/comment-page-1/#comment-446 NRetail Sun, 08 Nov 2009 14:24:48 +0000 http://www.misterchee.com/introduction-to-internet-marketing-search-engine-optimization-adword-marketing-email-promotion-and-affiliate-programs/#comment-446 Anyone new to Internet Marketing will appreciate the definition of terms and easy to understand examples. Whether doing it yourself or hiring a professional, you'll want to know these basics to make the best decisions. Rating: 5 / 5 Anyone new to Internet Marketing will appreciate the definition of terms and easy to understand examples. Whether doing it yourself or hiring a professional, you’ll want to know these basics to make the best decisions.
Rating: 5 / 5

]]> By: Denise's Reviews http://www.misterchee.com/introduction-to-internet-marketing-search-engine-optimization-adword-marketing-email-promotion-and-affiliate-programs/comment-page-1/#comment-445 Denise's Reviews Sun, 08 Nov 2009 11:42:23 +0000 http://www.misterchee.com/introduction-to-internet-marketing-search-engine-optimization-adword-marketing-email-promotion-and-affiliate-programs/#comment-445 Let me start by saying that I have been a software marketing professional for nearly 20 years and I read A LOT of marketing books to keep current with the ever-changing marketing landscape. This book is a disappointment and some of the content was out-of-date at the time of publishing. <br /> <br />It is, as others have said, a dictionary of terms. An introductory book on internet marketing should at least help people get started - maybe a case study of a marketing strategy for a small business to give people some actionable information and context for the various aspects of marketing online. <br /> <br />This book appears to be one that a consultant wrote as a promotional piece to attract new clients and to sell his other books. Even as a give-away, it doesn't offer much. Combine poor writing skills, dated information that can be gleaned from Google for free, 1980's clip art, poor page layout, and a total lack of actionable content and you have a good description of this book. <br /> <br />I hate to give bad reviews but I expect some detail, current content and a professional layout for $15 - I feel ripped off. The good news is that there is a lot of outstanding marketing content available at no cost. Try [...] or [...] for some current and usable content written by marketing professionals. Both have a no cost subscription and a paid offering. The free content will far surpass anything you could read in this book. Rating: 1 / 5 Let me start by saying that I have been a software marketing professional for nearly 20 years and I read A LOT of marketing books to keep current with the ever-changing marketing landscape. This book is a disappointment and some of the content was out-of-date at the time of publishing.

It is, as others have said, a dictionary of terms. An introductory book on internet marketing should at least help people get started – maybe a case study of a marketing strategy for a small business to give people some actionable information and context for the various aspects of marketing online.

This book appears to be one that a consultant wrote as a promotional piece to attract new clients and to sell his other books. Even as a give-away, it doesn’t offer much. Combine poor writing skills, dated information that can be gleaned from Google for free, 1980’s clip art, poor page layout, and a total lack of actionable content and you have a good description of this book.

I hate to give bad reviews but I expect some detail, current content and a professional layout for $15 – I feel ripped off. The good news is that there is a lot of outstanding marketing content available at no cost. Try [...] or [...] for some current and usable content written by marketing professionals. Both have a no cost subscription and a paid offering. The free content will far surpass anything you could read in this book.
Rating: 1 / 5

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