Internet Business Resources

Posts Tagged ‘Copywriting’

Redacción Comercial (Segunda Edición, Revisada y Ampliada) nos ofrece las destrezas necesarias para dominar el arte de la comunicación, con énfasis en las relaciones comerciales y tomando en consideración los constantes cambios del mundo empresarial. Es, sin duda alguna, un manual imprescindible para la formación de los futuros profesionales de administración de empresas y oficinas, al igual que para aquellos ejecutivos interesados en ampliar su conocimiento de gramática, estilo y en hacer más funcional el idioma español…. More >>
$13.22

Redaccion Comercial/ Copywriting: Null

Many people think that just by getting a website developed for them, they can rise to new business avenues. But does mere development of the site work out well for them? Or, do they need something more than that? If yes, what’s that? Well, in the last few years, it has been noticed that online businesses have come a long way through their impressive customer reach program, easy e-transactions for product and service offers, ease of access and so on.

Unlike the bygone years, websites are now more interactive and they are capable of responding to every query of website visitors in real time. Be it product purchasing or information gathering, online service subscription to utility bill payment, for every purpose, websites can be used ensuring all smiles all along the way. If you are thinking of venturing into an online business and your prime aim is to attract more hits, then you need to develop and design your site with a professional touch from a reputed and reliable web development firm. That’s just the beginning. You also need to take help of an SEO firm which can bring your site to the top search engine ranking spots. Capturing good search engine ranking is a crucial part for your business as it helps your site get much-needed visibility. Once your site becomes visible in the major search engines of the likes of Google, Yahoo!, MSN etc., you would surely see increased traffic coming onto your way. But for that, you need to find out an established SEO firm for you, which can really do magic with their proven search engine optimization processes. Such a firm optimizes a website based on keywords and hence search engine copywriting also comes into the scene carrying results.

Copywriting SEO is a process through which contents (keywords and key-phrases) are optimized in such manner that they are easily traced by search engine spiders while website visitors search for information or product online. Bases on the keyword relevancy algorithm, the entire process is done. An SEO copywriter also needs to adhere to the keyword density factor throughout the entire process of SEO copywriting.

A memorable slogan has been the cornerstone of every great ad campaign.  In the past, writing one great headline could launch a career.  But today’s advertising campaigns have become more complicated with so many media platforms to write for–print, television, internet search, online, and cell phones.   How do you write a great headline with perfect copy for so many outlets?  Beyond Words guides both new and experienced copywriters through the process of creating compelling messages that sell.  Vagnoni, an industry expert, shows readers what it’s like to work in the fast-paced world of an agency while providing practical advice such as how do you sell your ideas; how to work within a creative team. He al… More >>
$12.24

Beyond Words: Copywriting Lessons for Advertising’s Multimedia Landscape

Copywriting is the essential guide to writing good marketing copy. Not only does it address the different pieces of work that a copywriter will have to produce but it also concentrates on building confidence in the writers skills.

This book *provides a step-by-step account of how to write persuasive marketing material *covers the do’s and don’ts of copywriting *provides professional copywriters tips and insights *offers help with getting started and dealing with writers block

Copywriting looks chapter by chapter at the main pieces of marketing material readers will have to write, and explains how to produce the very best of each.

Publicity staff, PR departments and marketing assistants w… More >>

Copywriting

Copywriting is a skill that we all increasingly need in the business world – you don’t have to be in the marketing department to be asked to write copy for your product or service. Robert Ashton writes from the broader business and SME angle to appeal to a wide audience. He avoids the use of marketing jargon and covers a broad spectrum of copywriting including letters, advertising, press releases, catalogues and websites…. More >>

2.0
Copywriting in a Week

Use these secret selling words to create million dollar headlines, create powerful copy for websites, e-mail marketing, catalogs, direct mail and ads! – - – - WORKING WITH THE MAIL ORDER MILLIONAIRE, I LEARNED SECRETS HE USED TO CREATE MILLION DOLLAR MAIL ORDER PROJECTS. – - – - Skills that helped me create extremely profitable marketing. ALL THOSE SECRET COPYWRITING WORDS AND HEADLINES AND MORE ARE NOW IN MY BOOK MAIL ORDER MILLIONAIRE COPYWRITING WORDS. – - – - No need to buy several copywriting books, the words that work are right here in this amazing book. YOU DO NOT HAVE TO BE AN EXPERIENCED COPYWRITER TO PRODUCE MILLION DOLLAR COPY, ALL YOU NEED IS MY WORD BOOK! – - – - If I attempted to list here everyth… More >>
$14.99

Mail Order Millionaire Copywriting Words

Appealing to customers through the written word has never been more important in an increasingly text dominated world, and original and inspiring sales copy is proven to have a longer lasting impact on a target audience, but sales writing tends to be overlooked in marketing. Packed with simple techniques, this book will yield instant improvements in writing for letters, brochures, email, proposals, websites, and more. With expert tips and advice for companies large or small, anyone who needs to write or improve their sales copy will benefit from this inspirational and practical guide…. More >>
$10.36
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Write to Sell: The Ultimate Guide to Great Copywriting

It’s OK knowing the theory, but when it’s 9am and you have just been given until lunchtime to write some copy for a new sales email, landing page, press ad or brochure, what you really need is a shortcut. This book takes the grind out of planning and writing almost any type of copy by providing step-by-step advice on the best layouts, approaches and styles to suit everything from an email subject line to recruitment ad, direct mail letter or website. Prepared by one of the best copywriters in the B2B sector, this book also provides the reader with templates for 13 of the most common copywriting tasks for maximum effectiveness and speed…. More >>
$10.36

The Copywriting Sourcebook: How to write better copy, faster – for everything from ads to websites

Step-by-Step guide to Power Copywriting for the Internet… More >>

$97.00

Power Copywriting for the Internet

A useful guide for anyone who wants to make copywriting a business – either as a part-time or full-time career. For practising copywriters, find out how to build and extend your business into related areas…. More >>

$26.00

Making Money from Copywriting